After searching through a decade’s worth of posts on forgotten blogs and scouring old tweets and forums, Kraft Heinz Canada is launching three new limited-edition sauce creations inspired by Canadians: Tarchup, Wasabioli and Hanch.
The new creations combine some of Canada’s favourite condiments into three new saucy mashups:
Tarchup: A mix of tartar sauce and Heinz Ketchup. Inspired by a decade-old, late-night tweet by condiment lover Arianne from Toronto.
Wasabioli: A mix of wasabi and garlic aioli sauce. Inspired by Emma from Toronto who turned to an online wedding forum seeking help to remove a wasabi and garlic aioli stain on her mother’s vintage dress, unknowingly releasing the recipe for Wasabioli.
Hanch: A combination of hot sauce and ranch sauce. Four years ago, while looking to subreddits to spice up his pizza order, “Deep” from Vancouver unsuspectingly shared Hanch, a combination of hot sauce and ranch.
Heinz surprised each unsuspecting sauce creator by making their creations a reality, and then worked with them to bring their sauce to the Canadian marketplace.
You can find the new limited-time sauce mashups at select grocery stores across Canada for a suggested price of $2.99.
Image – Heinz