“Roll Up the Rim To Win” is getting a digital makeover for 2021 as Tim Hortons retires tabs on cups and makes the iconic game all-digital with more prizes than ever before.
As part of this year’s digital Roll Up To Win game, the “Please Play Again” message has been retired and every Roll wins.
Instead of physically rolling up the rim, this year, players will earn one or more Rolls on each eligible purchase by scanning for Tims Rewards using their Tim Hortons app or physical Tims Rewards card. Additionally, and new this year, fans can also earn Rolls by purchasing select cold beverages, breakfast sandwiches and breakfast wraps, in addition to purchases of hot beverages. Fans can reveal their Rolls to win prizes on the Tim Hortons app or at the Roll Up To Win website — where every Roll is a winner.
Also new this year through Roll Up To Win, fans who place an order for delivery directly through the Tim Hortons app will receive a Roll for each eligible item they purchase.
Aside from prizes like free coffee and donuts, Tim Hortons says more information on prizes will be released soon.
Roll Up To Win kicks off on March 8 and runs through April 4, 2021.
Image via Tim Hortons