McDonald’s Canada announced today that the chain will return to sourcing 100 per cent Canadian beef in September 2020, after having to import beef temporarily from pre-approved suppliers due to COVID-19.
The brand revealed in late April that it would import beef from pre-approved McDonald’s suppliers outside of Canada due to industry constraints at Canadian suppliers.
“Since that time, McDonald’s Canada has been sourcing as much Canadian beef as possible, maintaining over 80 per cent of supply from Canadian sources on average and supplementing with imported beef from pre-approved McDonald’s suppliers,” the company said in a news release Wednesday.
Additionally, McDonald’s Canada said it is also continuing its beef sustainability journey by offering Quarter Pounder patties, from which a portion of the beef – minimum 30 per cent – will be sourced from CRSB certified sustainable Canadian farms and ranches by September 2020.
McDonald’s Canada first started using 100 per cent Canadian beef in 2003, primarily sourced from Canadian ranches and farms in Alberta and Saskatchewan.
Image via McDonald’s