Taco Bell Canada unveils its biggest crown jewel yet to date with the debut of 1-carat diamonds made from taco shells.
According to Taco Bell, the lab-grown diamonds took more than 12 months to create at a top-secret, undisclosed location.
Taco Bell Canada plans to officially unveil the diamonds during a pop-up event celebrating best friends just in time for the holiday season. On December 1 and December 2 at 1153 Queen St. W in Toronto, besties are invited to see the diamonds up-close and enjoy a variety of activities for free, including:
- Getting matching tote bags
- Taking cheesy photos at the photobooth with fun props and filters
- Receiving matching temporary tattoos
- Getting permanent friendship bracelets
What’s more, guests will also have the opportunity to try Taco Bell favourites, including Soft Tacos, Crunchwrap Supremes and the return of the fan-favourite Grilled Cheesy Burrito before it is available nationwide on December 4, 2023.
To prove that like diamonds, friends are forever, Taco Bell will be giving away a pair of matching necklaces featuring the diamonds to two bestie duos across Canada. To enter the contest, Taco Bell lovers simply need to follow Taco Bell Canada on Instagram or TikTok, like the post and tag their bestie in the comments. The contest runs now to December 8, 2023. The winners will be drawn on December 11, 2023.
Image via Taco Bell