Chipotle Canada today announced Boorito, the brand’s longest-running tradition, will return as an in-person event at Canadian restaurants on October 31, 2022.
In celebration of the event, fans who sign up for Chipotle Rewards and visit a restaurant in Canada on October 31 from 3 pm local time to close while dressed up in costume can receive a $7 entree.
To score the dael, fans can join Chipotle Rewards by visiting chipotle.ca/rewards.
On Halloween, Chipotle Rewards members can redeem the offer in restaurant by:
- Opening the Chipotle app
- Tapping “SCAN”
- Scanning their Chipotle Rewards member ID at the register
Additionally, the brand is launching “BooReal” on BeReal, Gen Z’s new favorite social media platform that gives users a short 2-minute deadline to post whatever is happening in their day. Participants will have the chance to win one of 10 Free Burritos for a Year prizes.
Fans can enter for a chance to win by:
- Taking a BeReal photo in costume at a Chipotle restaurant on October 31 and posting it on BeReal with the hashtag #booritosweepstakes
- Sharing their BeReal to Instagram Stories by tagging @chipotle and adding #booritosweepstakes
Fans can also send an email with “BooReal Sweepstakes” in the subject line to [email protected] for a chance to win.
Image via Chipotle