Mastermind Toys Continues Canadian Expansion

Mastermind Toys Continues Canadian Expansion
Mastermind Toys Continues Canadian Expansion

Despite a growing consumer shift to online retail giants like Amazon, Canadian retailer Mastermind Toys plans to continue its brick-and-mortar expansion across the country with plans to open even more stores this year.

Canada’s largest specialty toy and children’s books retailer opened its 56th store in Orleans, Ont. Tuesday, and announced plans to open four additional locations this fall in Sudbury, ON, Langford (Victoria) BC, Fredericton, NB and Rosedale (Toronto), ON.

By the end of 2017, Mastermind Toys says it will have opened a record 12 new locations, the largest single year expansion in the company’s 33-year history.

When its fall expansion is complete, the company says Mastermind Toys will have 1,100 employees, with an additional 30 new stores scheduled to open over the next three years.

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